Presentation of the 10th edition of the campaign in solidarity with children 'One toy, one hope'

Nov 11, 2009

Presentation of the 10th edition of the campaign in solidarity with children 'One toy, one hope' The Project Management director general, Cristina Morató, participated today in the presentation of the 10th edition of the campaign in solidarity with children, “One toy, one hope”, which was presided over by H.R.H Infanta Doña Elena. This initiative has been sponsored since it began by the Generalitat (Valencian regional government) through the City of Arts and Sciences, and works by selling ballpoint pens for the solidarity campaign, the proceeds from which are used to send toys to developing countries.

This new edition will be taking place from 16th November to 10th January and will be working with a total of 20 countries. The toys will be delivered through 14 NGOs and foundations that carry out different tasks in the field of child education and in favour of children’s rights. This initiative by Radio Nacional de España (Spanish National Radio) and Fundación Crecer Jugando (Grow up Playing Foundation) has been running for ten years. In this time, over three million toys have been sent and 1,400 toy libraries have been helped.